Everybody views registration and attendees as valuable metrics to measure the success of your event – but what do those numbers really mean?

To get the most out of your event you’ve got to get your audience to engage with your content and track stats that can show your sponsors and stakeholders that they got their money’s worth. This can be a hard thing to do in this world, since people can be pulled away the second they’re not entertained, but it’s not impossible.

Check out our tips and tricks on how to get your audience engaged, and keep them that way!